We’re all about your best you.

IKA is an innovative luxury beauty brand that is all about helping you find your voice to proclaim that your beauty is up to YOU. Traditional beauty standards are fast disappearing. We are no longer seeking external validation or approval, instead we are looking within and we are embracing and loving what we see.

Lipstick may not seem important in the grand scheme of things. But sometimes you just need that nudge, that reminder that you have all it takes to be the best version of yourself, no matter who or what that is. Armed with the right lipstick, you can shine all day, any day.

At IKA, we’ve felt the power of red lipstick first-hand. More than any other colour, red can make you feel invincible. Like you could do anything, be anything you want. A feeling so incredible, we just have to share it with everyone out there because you deserve to feel it too! That’s why we carefully developed these essential reds for various skin tones.

Your best red, for your best you.

Here at IKA, we strive to bring you top class formulations that perform, so we’d love to hear your needs!


I have always loved the power of a great lipstick. For me, lipstick can fix almost anything. Bad hair day? Lipstick. Important meeting? Lipstick. A night out? Lipstick. Feeling extra beautiful? …you guessed it!

To me, lipstick goes beyond the colour. It’s about feeling comfortable in my own skin, expressing myself the way I see fit and always striving to be my best me.

It took me a while to get to this point. Being the best version of yourself is a never-ending process, and it’s not always easy.

That’s what inspired me to start this business, to arm you with your staple red lipstick and remind you: it all starts with you!

I can’t wait to see how you find your best you!

With love,